distribution channel


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distribution channel

n
(Commerce) marketing the network of organizations, including manufacturers, wholesalers, and retailers, that distributes goods or services to consumers
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.distribution channel - a way of selling a company's product either directly or via distributors; "possible distribution channels are wholesalers or small retailers or retail chains or direct mailers or your own stores"
marketing - the commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of marketing"
References in periodicals archive ?
The majority of the sales volume increase came from increased sales of peanuts, almonds and snack and trail mixes in the consumer distribution channel.
The company said, "We reported record earnings per share for a third quarter, which were mainly driven by a 25.0% increase in sales volume in our consumer distribution channel. Continued growth in private brand products, primarily with existing customers, accounted for 65.2% of the sales volume growth in the consumer distribution channel.
Virtual Piggy Inc (OTCBB: VPIG) has expanded its digital distribution channel with the addition of book seller Barnes & Noble (NYSE:BKS) and Sephora, an operator of cosmetic stores, to its online store, the company said on Monday.
The long-term viability of the independent life insurance distribution channel cannot merely be assumed and is far from assured.
The plant has not only perfected the companys overall distribution channel but also provided stainless steel processing services to customers in eastern China.
Increasingly, the insurance distribution channel no longer begins and ends at the agent's door.
The ability to leverage Thomson Financial's large presence in the retail advisory segment opens up a major distribution channel for product sponsors.
The proposed acquisition of Magic Bright is expected to provide Green EnviroTech with a significant distribution channel into the large Asian and European plastics markets for recycled plastics.
Then the Internet came along and attracted players who hoped they had found the low-cost, efficient product distribution channel.
"Sears, which is a popular choice for consumer entertainment and electronics products, provides Delphi with another valuable distribution channel."

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